Let’s be honest — having a website is easy these days. But having a website that actually gets seen ? That’s a whole different story. We’ve met business owners who spent months (and plenty of money) building a website, only to find it sitting somewhere on page 10 of Google… gathering dust. That’s where SEO comes in — and no, it’s not just about stuffing in keywords or ranking on Google for the sake of it. Here’s why SEO is genuinely important — and why, at ARE InfoTech , we consider it the foundation of any successful online presence. 1. People Google Everything. Literally. Whether someone is looking for a nearby cafe, a digital marketing agency, or “best SEO company in Ahmedabad” — they Google it. If your website doesn’t show up when people are actively searching for what you offer, you’re losing out on real business. Not hypothetical leads — real ones . 2. SEO Brings the Right People to Your Site We’ve seen it happen over and over again. A business invests in SEO , and sud...