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Showing posts from May, 2025

Website Structure & SEO: The Foundation of Higher Google Rankings

Website structure is one of the most overlooked aspects of on-page SEO, when in reality it’s one of the most critical components. A good website structure not only improves organization but also aids visibility, improves crawling and SEO, and enhances the overall user experience. Keywords and backlinks are two of the many elements that require attention and consideration if a company wishes to improve its ranking on Google. But there is a need to streamline a website’s structure too, regardless of how neglected it may be. If you are a business owner who plans on improving your ranking in search engines, especially in places like Ahmedabad, focusing on the area of competition will require more careful planning in understanding the concept of website structure in relation to SEO. At  ARE InfoTech , an  SEO company in Ahmedabad , we see your website structure as more than a technical quagmire - we see it as a path to growth. Why Website Structure Matters for SEO Google prioritize...

Beyond Likes: How Strategic Social Media Builds Your Brand

  In the rapidly advancing realm of digital marketing, social media has transformed from mere preferences to a powerful communication tool that helps nurture marketing relationships that foster trust, brand visibility, and customer retention. For companies trying to make a mark, especially in the highly competitive market of Ahmedabad, working with a   social media marketing company in Ahmedabad   is no longer optional, but essential. Why Social Media ‘Likes’ Do Not Count As Engagement Social media's content production is at an all-time high. Getting likes may feel fulfilling, considering it's perceived as some sort of success, but it's merely a metric that does not guarantee sales or deep employee engagement with a company. Instead, you should focus on integrating your business into the community while delivering valuable resources so that brand perception can be directed where it needs to go. The Power Of Strategy: What Goes Beyond The Like Button This is how an expertl...